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New Stanford study: Sharing Coursera micro-credentials on professional networking platforms can significantly improve learner employment outcomes 

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New Stanford study: Sharing Coursera micro-credentials on professional networking platforms can significantly improve learner employment outcomes 

By Marni Baker Stein, Chief Content Officer, Coursera

Today, I’m pleased to share some new independent research from Stanford Graduate School of Business, highlighting the employability benefits offered by micro-credentials on Coursera. The new paper, The Value of Non-Traditional Credentials in the Labor Market, reports results from a randomized experiment, finding that sharing micro-credentials as proof of skills acquisition increases the chance of a learner getting a new job. These effects are particularly strong for learners who lack traditional credentials, do not have relevant work experience, or are based in emerging markets.

“Our research shows that micro-credentials, when shared on professional platforms like LinkedIn, can meaningfully boost employment prospects for learners who traditionally lacked access to the labor market” said Susan Athey, professor of economics, Stanford Graduate School of Business “By making skills more visible to employers, these digital credentials help level the playing field for talent in emerging markets and underserved communities.” 

“It was striking to see how a lightweight change — simply removing small frictions in the sharing process — could lead to such a large increase in credential sharing, which in turn boosted the rate at which people found new jobs,” added Emil Palikot, co-author of the study and assistant professor of marketing at Northeastern University.

Technological change continues to transform global labor markets. It is both increasing the demand for digital roles and enabling individuals to be hired for these roles, regardless of their location. Talent in emerging markets often lacks training for these roles, driving learners worldwide to pursue job-relevant micro-credentials to close skills gaps and access new career opportunities.

To explore the impact that micro-credentials are having on learner employability, Susan Athey and Emil Palikot, researchers at Stanford’s Graduate School of Business (GSB) and Northeastern University, conducted a randomized experiment that measured the impact of credential sharing on job outcomes across a cohort of 40,000 Coursera learners. They sought to understand:

  • The Impact of credential sharing on employability — Do micro-credentials effectively enhance job prospects by equipping learners with new skills and demonstrating them to employers?
  • Effectiveness of platform-driven credential sharing — Assess how Coursera’s built-in features and prompts influence learners’ likelihood to share their credentials online.
  • Differential benefits for underserved learners — To what extent non-traditional credentials benefit learners from developing countries or those without college degrees, and which group has the most to gain from these opportunities.

Key findings from the study include:

  • Showcasing non-traditional credentials on professional networking platforms can significantly improve employability for learners, particularly those from disadvantaged backgrounds. Learners who shared a micro-credential on LinkedIn to signal their new skills were 6% more likely to report new employment within a year after doing so than those who did not share their earned credentials. 
  • Encouraging and simplifying credential sharing works. A platform feature, consisting of nudges and a streamlined sharing process, increased visibility and job outcomes.
  • The benefits of micro-credential sharing were greater for learners with lower baseline employability. Coursera and Stanford GSB found that learners in the bottom employability tertile — based on their initial probability of reporting a new job according to characteristics such as their past employment history, level of education, type of university, and age — experienced an 11% increase in employability.

The study authors recommend that:

  • Online learning providers should continue to develop and promote features that encourage the sharing of non-traditional credentials. All of Coursera’s credentials, which are offered by top universities and leading industry partners, can be seamlessly shared on LinkedIn. 
  • Educational institutions and policymakers should support initiatives that enhance the credibility and recognition of non-traditional credentials. By doing so, they can help learners from disadvantaged backgrounds effectively signal their skill sets in the absence of traditional degrees or relevant work experience, thereby improving their employability.

These findings offer strong new experimental evidence that gaining and sharing micro-credentials can reduce disparities in employment outcomes, particularly for those without traditional credentials or strong employment histories. 

Coursera continues to expand its collection of micro-credentials and recently released  ten job-relevant Professional Certificates, offered by leading industry players including Amazon, Dell, IBM, Microsoft, and XBOX. In 2024, Coursera recorded over 4.3 million enrollments across our portfolio of Entry-Level Professional Certificates, which are equipping learners from all backgrounds and geographies to attain the most in-demand remote digital jobs in under six months.

The full study can be accessed here.

Word of the Day: brouhaha

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This word has appeared in 26 articles on NYTimes.com in the past year. Can you use it in a sentence?

‘SNAP Wasn’t a Handout’: The Week 8 Winner of Our Summer Reading Contest

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Viviana Thumm, 15, writes about the Trump administration’s cuts to the food aid program — changes she says are “personal.”

Gamified Learning: How Organisations Can Boost Learning Engagement by 25%

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Gamified Learning: How Organisations Can Boost Learning Engagement by 25%

Disengaged learners cost organisations millions in lost productivity, higher turnover, and stalled capability growth. According to Gallup, employee disengagement costs the global economy $8.8 trillion annually, equivalent to 9% of global GDP. The good news? According to G-UpLearning, companies that embed gamification into their L&D programmes report 25%+ higher engagement, stronger knowledge retention, and faster upskilling. By turning learning into an active, rewarding experience, gamification doesn’t just increase participation; it delivers a measurable business advantage.

At Alison, we recently conducted a beta test involving 56K+ users on our new gamified platform. This real-world test measured exactly how gamification impacted learning outcomes, and the results speak volumes.

What Is Gamified Learning?

Gamified learning refers to the use of game-like elements, such as points, badges, leaderboards, and progress streaks, within a digital learning environment. When integrated into a Learning Management System (LMS), these elements encourage consistent learner participation and reinforce positive behaviours.

Gamification isn’t just about adding fun for fun’s sake. It’s rooted in cognitive and motivational science, designed to create psychological incentives that keep learners coming back.
For example, a sales team using a gamified LMS might earn badges for completing product modules, see their names rise on a leaderboard for high quiz scores, and maintain a learning streak that unlocks bonus content, turning daily training into a friendly, rewarding competition.

The Solution: Gamification in Learning Management Systems

To address the persistent challenges of disengagement, low retention, and high drop-off rates, Alison integrated game mechanics directly into its LMS+, its Learning Management System.

In our beta programme, we introduced three key features:

  • Experience Points (XP): Learners earned XP for completing modules and quizzes, offering immediate, tangible rewards for progress.
  • Leaderboards: Ranking systems created friendly competition among users, energising learners through visible achievement and team dynamics.
  • Streaks: Daily participation streaks reinforced habit formation and rewarded learners for consistent effort.

These elements weren’t superficial add-ons. They were intentionally designed to align with motivational triggers and reduce friction in the learning journey. Together, they formed a scalable, free gamification platform built to improve both learner experience and business outcomes.

Incorporating these into your workplace gamification strategies enables scalable L&D innovation while aligning training with behavioural science principles.

By implementing these mechanics, Alison created a real-world example of LMS gamification lessons in action, illustrating how strategic design can radically shift user behaviour and performance.

Real Results from 56K+ Learners

Our beta test engaged over 56,000 learners. The performance gains were measurable and significant:

  • Study time increased by 25.6%
  • Number of sessions rose by 21.3%
  • Course completions increased by 12.3%
  • Average time per learner grew by 5.2%

These improvements were observed across regions, industries, and job roles, demonstrating that gamification in learning can deliver consistent results at scale.

Why Gamification in Learning Works

Gamification succeeds because it reflects how people are wired to respond to progress, recognition, and challenge. It connects psychological drivers to educational design.

  • XP feeds the need for accomplishment. Seeing a progress bar move or watching a point total grow creates a real sense of momentum, even in small steps, which keeps learners engaged.
  • Leaderboards tap into social motivation. When learners see their efforts reflected in rankings, even anonymously, they feel a deeper investment in outcomes.
  • Streaks encourage consistency. Repeated actions over time form habits. By recognising consecutive days of learning, streaks make the process feel natural and worth sustaining.

In post-test feedback, learners shared how these features transformed their behaviour. Some returned “just to keep the streak alive.” Others admitted that the XP system nudged them into finishing courses they might have otherwise dropped. What began as a novelty quickly became motivation.

These results reinforce that, but because it’s built on a strong behavioural foundation. It aligns what learners want, clear goals, progress, and reward, with what organisations need: participation, retention, and outcomes.

What This Means for L&D Teams

For Learning & Development leaders, the implications are clear:

  • Gamification reduces drop-off and increases course completion.
  • It’s scalable across teams, departments, and geographies.
  • Built-in engagement mechanics lower administrative overhead.
  • Real-time analytics provide clear data on learner performance.

With gamification, training stops being something that needs reminders or follow-ups. Learners are more likely to return, participate, and complete without extra prompting, freeing up L&D teams to focus on strategy, not chasing completions.

How to Implement Gamified Learning in Your Organisation

To bring gamified learning to life in your workplace:

1. Use a platform with built-in gamification

Choose a learning platform like Alison’s LMS+ that includes XP, streaks, and leaderboards out of the box, no third-party tools or extra integrations required.

2. Align game mechanics with KPIs

Tie gamification to measurable goals like compliance, upskilling, or internal mobility. Use badges and XP to recognise real business milestones.

3. Communicate the why

Explain to learners how gamification benefits them, their career development, recognition, and overall learning outcomes.

4. Launch, track, and scale

Start small, gather data, and expand based on real engagement metrics. Use platform analytics to refine the approach and personalise future learning paths.

Conclusion: Gamified Learning Is More Than a Trend

Gamified learning isn’t just a buzzword. It’s a tested, psychology-backed approach to solving one of the biggest problems in corporate training: getting people to care enough to learn.

Done right, gamification fosters consistency, ownership, and motivation, without additional cost or complexity. And with Alison’s free gamification platform, it’s now easier than ever to embed those benefits directly into your organisation’s learning strategy.

Additional Tools to Boost Workplace Learning

To further support employee development, explore these valuable tools and assessments:

Stay connected with us on LinkedIn for updates and success stories.

 

Word of the Day: inedible

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This word has appeared in 22 articles on NYTimes.com in the past year. Can you use it in a sentence?

How AI Impacts Workforce Efficiency in Learning

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How AI Impacts Workforce Efficiency in Learning

A topic I will refrain from discussing in detail with this post.

This is not unexpected, because of where AI stands, what is unknown (a lot), and what are its weaknesses and failures to solve (hallucinations, AI bias, and lately LLM traits moving over to another LLM), to say the least.

All of these exist, and yes, could be sitting in the system – not the bias – that is the client, ditto on the LLM we have, and we want to go into your system, and even the direct source, which may not exist – it’s your content, my dear client.

Systems themselves are limited in what they can do, even though, to their respective side, they are trying (as a whole) to induce and improve workforce performance and thus efficiency.

How to Build a Daily Learning Habit (And Actually Stick to It)

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How to Build a Daily Learning Habit (And Actually Stick to It)

We all want to learn more, grow faster, and keep upskilling. But let’s be honest, building a consistent learning habit is tough. Life gets busy, motivation dips, and that TV show you’ve been binge-watching always seems to win. There’s good news, though. Building a daily learning habit doesn’t have to be hard. In fact, with a few small tweaks, it can become something you actually look forward to.

But how do you make learning a daily part of your life without turning it into a chore? Read on and we’ll show you how to go from “I should learn more” to “I learn something new every day.”

Start With Consistency, Not Intensity

You don’t need to study for three hours a day. In fact, starting that way is one of the fastest routes to burnout. Instead, aim for just a few minutes a day. Commit to what you can, whether that’s 10 or 20 minutes. It’s not about cramming, it’s about consistency.

The real power comes from showing up every day. A few minutes of focused learning every day add up, and over time, those small wins create momentum. The trick is to make learning feel easy, so you’re more likely to return to it.

Make Learning Part of Your Routine

Habits stick when they’re attached to something else. If you always study with your morning coffee or while waiting for dinner to cook, you’ll start to associate learning with those moments. This technique is known as “habit stacking” and it works because you’re not relying on willpower, you’re building learning into your existing daily study routine.

Here are a few ideas:

  • Learn right after brushing your teeth in the morning
  • Watch a course module while you eat lunch
  • Review what you learned before bed

The key is to keep it easy and repeatable. The more automatic it feels, the easier it is to stay consistent with upskilling.

Start Small and Build Up

Big goals are exciting, but they can also be overwhelming. Start by learning one new concept a day, or completing one module per session. Once that feels easy, you can level up. The goal isn’t perfection, it’s progress.

Online learners who commit to short, regular learning sessions often see better results than those who binge once a week. Why? Because small steps help build confidence, and confidence fuels motivation to learn every day.

Put the Fun Back in With Alison’s Gamified Learning

Remember the buzz of ticking off a to-do list or hitting your daily step goal? Alison now brings that same sense of progress and achievement to your learning journey. With gamified features like Experience Points (XPS), Streaks, and a global Leaderboard, learning becomes less of a task and more of a game you’ll want to keep playing.

Each lesson completed, quiz passed, or streak extended gives you a small win – a boost of energy that keeps your motivation high. Leaderboards add a friendly competitive edge, letting you see how you stack up against Alison Learners in your country and around the world.

It’s not just about finishing a course. It’s about staying engaged, hitting milestones, and celebrating momentum along the way. With Alison’s redesigned learning experience, progress feels rewarding, motivation is easier to maintain, and learning becomes a habit you’ll actually look forward to.

Link Learning Streaks to Real-Life Rewards

Keeping your Streak alive feels good in the moment, but what makes it really powerful is what it leads to. Every day you learn, you’re building skills that can lead to better job opportunities, career growth, and more confidence in your abilities.

Think of your Streak as more than a number. It’s a visible reminder that you’re investing in yourself. Over time, that habit translates into real change:

  • A 15-day Learning Streak on a language course brings you closer to landing a job at a multi-national company
  • A daily leadership lesson helps you manage your team more effectively
  • Regular learning boosts your confidence to apply for that promotion

Fun or Focused? Why Not Both?

Learning doesn’t have to be one-size-fits-all. It can be fun, serious, or both, depending on your goals. Maybe you’re learning just for the joy of it, like improving your photography skills, mastering guitar chords, or exploring the world of psychology. Or perhaps your goals are more career-focused, like levelling up your Excel game, brushing up on project management principles, or preparing for a certification in cybersecurity.

Whatever the purpose, Alison’s new gamified learning experience makes the journey more enjoyable. It helps you stay committed, not just through motivation, but by turning your personal goals into achievable milestones. Whether you’re diving into our hobbies and interests courses for fun or exploring IT, Business, or Healthcare topics for professional growth, gamified learning keeps the process rewarding, purposeful, and yes, enjoyable.

 

Word of the Day: hackneyed

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This word has appeared in 20 articles on NYTimes.com in the past year. Can you use it in a sentence?

Introducing Coursera’s new course preview experience: A more meaningful way to start learning

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Introducing Coursera’s new course preview experience: A more meaningful way to start learning

By Tim Hannan, Chief Marketing Officer, Coursera

Since our founding in 2012, Coursera has worked hard to increase access to world-class education. Over the years, we’ve introduced features like course auditing, financial aid, and AI-powered translations to make learning accessible to as many people as possible. Today, we’re taking another step forward in this evolution, introducing a new course preview experience that offers learners a deeper, more meaningful way to explore content before committing to a full course.

This new model replaces our audit experience and gives learners the ability to preview the first module of nearly every course on Coursera for free. This includes full access to key platform features, such as graded assignments and Coursera Coach, when available within the course. Our early tests show that the full suite of course features is leading to stronger engagement and completions among our learners, accelerating their path to skills mastery. To further support global accessibility, we’re also rolling out localized pricing while continuing to offer options and support for learners with financial need. 

Here’s what the updated experience includes:

  • Free Course Preview: Learners can explore the first module of most courses for free — complete with assessments, video content, and AI-powered support features like Coach.
  • Free Community Impact Courses: Learners will have free access to certain courses that address urgent social needs—such as mental health, refugee support, and public health. 
  • Localized pricing: We’ve introduced new geopricing models to reflect regional purchasing power and ensure affordability across emerging markets.
  • Financial Aid: Eligible learners can still apply for financial aid to unlock full access to course content and certificates for free or at a reduced cost.

This evolution marks a new chapter in how we invite learners into their journey on Coursera—one that’s more engaging, more accessible, and better aligned with their goals from the start, while supporting the long-term growth and impact of our platform. We’re excited to build this future together with our global community of learners, partners, and institutions.

What’s New at Codecademy: Reinforcement Learning & AI Agents

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What’s New at Codecademy: Reinforcement Learning & AI Agents

Welcome to our centralized hub for all new course launches and updates at Codecademy. Here, you’ll find an up-to-date record of what’s new so you can easily discover fresh learning opportunities, figure out who a course is best suited for, or just jump right in and start. 

We’re always launching new courses and fine-tuning our learning environment so you can stay ahead of emerging tech trends and build the skills that are in demand right now. Bookmark this blog and check back regularly — we’ll update this anytime there’s a new launch you need to know about.

Use the links below to skip to the week or update you’re interested in. 

Want to see all our courses in one place? Browse the catalog to find courses and paths, filter by level and topic (or sort by “Most recent” to see the newest launches). You can also chat with the AI Learning Assistant to build a learning plan that helps you reach your goals.  

August 8, 2025

What’s new  

Learn Reinforcement Learning with Gymnasium 

Our new intermediate course introduces you to reinforcement learning (RL) using OpenAI’s Gymnasium library. You’ll learn to build intelligent agents that learn through trial and error in dynamic environments. With practical projects like training agents to solve challenges, you’ll develop essential RL skills for AI-driven industries. This course bridges theory and practice, helping you master techniques behind self-learning systems. 

Who it’s for  

This one’s perfect if you’re already comfortable with Python and ready to take your AI knowledge to the next level. It’s a smart choice for professionals in robotics, game development, and industrial control systems, or anyone working on complex projects with delayed feedback or high-dimensional spaces.  

Learn How to Build AI Agents  

Tackle the foundational skills needed to create agentic workflows and autonomous agents. You’ll gain hands-on experience in building the core components of agents using Python and Jupyter Notebooks, ultimately integrating these elements into a cohesive, functioning system.  

Who it’s for  

This course is designed for intermediate learners who are ready to move beyond basic AI and specialize in autonomous systems. With solid Python knowledge and some data science experience, you can advance your skills in agentic workflows. Get ahead of the curve and learn the concepts that are driving the current AI agent revolution.  

July 28, 2025

What’s new 

We’ve added 40+ new learning paths to our catalog, including prep for intermediate and advanced certification exams (think AWS Certified DevOps Engineer and Oracle Database SQL Certified Associate) as well as skill-building for specific tools like Snowflake and Terraform.  

There are now 35 certification prep paths for intermediate and advanced certifications in AWS, Google Cloud, Microsoft Azure, CompTIA, Oracle SQL, CBAP, and more. 

  • New Microsoft certifications  
  • New CompTIA certifications  
  • New Google certifications  

The remaining 9 new skill paths focused on applied learning in IT, DevOps, and data engineering.

Who these paths are for 

Our new paths are designed to support you on your career journey with professional, certification-focused training. From cloud architecture and data engineering to DevOps, cybersecurity, business analysis, or IT project management, you can find a route that helps you advance and specialize. These paths are best for: 

  • Mid-career professionals seeking to deepen expertise and gain relevant credentials. 
  • Teams aiming to upskill in cloud, data, security, and DevOps. 
  • Anyone who wants to earn certifications from leading providers like AWS, Microsoft, and Google Cloud. 

Last updated: August 2025