As a training provider, we just have to balance how much we’re able to give away for free versus charging people for training. And Alison is part of that balance for us. Alison provides us with a really good and engaged audience of students that can consume the content for free and then we have different audiences from different places that will pay for courses. I believe in the democratising aspects of online learning. 10 or 20 years ago, if you wanted, as an adult, to go to an evening class or do further education, either your company paid a lot of money for a trainer to come in, if you were lucky enough to be working at a company like that, or you paid hundreds of pounds out of your own pocket to go and take an evening class. The fact that you can now access online education for tens of pounds instead of hundreds is amazing. This is something online learning has enabled.
